How to ACE Your Interior Design Website
The purpose of your website is to get your phone ringing. Here’s how you can ACE it!
1. ATTRACT CLIENTS
Attracting a client is about building trust
through polished presentation throughout your brand and website. There are
dozens of factors that go into this, from the imagery to the user experience of
your website.
2. CONNECT WITH CLIENTS
Your industry is relationship based, and
connection is key. Creating connection with potential clients is a matter of
expressing yourself with authenticity. Video is usually be the best way to
create connection, but it’s not the only way.
3. EDUCATE CLIENTS
This is the piece that most websites miss.
No two designers are quite the same, and clients want to know what to expect if
they work with you.
CONCLUSION
This has been a quick look into how to
increase the likelihood that clients will reach out after viewing your website.
For examples of these concepts, have a look through my portfolio at
https://theartofyou.co/portfolio. And if you have any questions, feel free to
reach out. I’ll be happy to speak with you.
ABOUT YIAN
Yian Quach (“Ian Qua”) is a website
designer and branding expert who has worked with dozens of interior designers.
He believes websites should be both informative and attractive in order to turn
interested eyeballs into interested phone calls. He has appeared on interior
design podcasts and shows, including A Well Designed Business, Design &
Style, Tastefully Inspired, Design Talk Live, and more.
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